Jeffrey Meurer is a creative product designer and entrepreneur. Utilizing empathy gained through observation and a “build-to-learn” mindset provides unique insights for consumer experiences, design, business, services and strategy. His true talent is using his technical skills and design methods, combined with storytelling and visual communication, to solve complex problems. He further refined these methods at Stanford University and the Stanford d.school to uncover new visions and innovations for clients.
Jeff has created a product line focused on immersive play, called Check-Six Adventures. Using digitally printed cardboard that folds into a realistic cockpit and is accompanied with audio missions. The audio missions contain character dialogue and sound effects that tell a great adventure story, unlock a kid’s imagination and gets away from staring at a screen.
Jeff has a passion for helping others find their creative confidence and unleashing the power of design thinking. He enjoys putting on Design Thinking Workshops, helping companies run Design Sprints and working with startups at Traxion Incubator in Golden, Colorado. He dedicates time to the Colorado School of Mines as an Adjunct Faculty Advisor for the Senior Design Program. Jeff mentored his team in the design and fabrication of a smart home device and digital app that took first place in the Capstone Design Program for the 2017-2018 school year.
Prior to independent consulting with Ventuno Design, Jeff spent 10 years in the amusement industry creating themed environments and consumer experiences. He has contributed to the design and creation of iconic water slides, play structures, rollercoaster trolleys and zipline adventures around the world for Disney, Six Flags, Great Wolf Lodge, Legoland and many other great clients, while working for Whitewater West, SCS Interactive and Zipflyer, LLC.
Jeff holds a Graduate Certificate from Stanford University in Product Creation and Innovation in Manufacturing, completed the Innovation Masters Series at the Stanford d.school and received a B.S. in Mechanical Engineering from Colorado State University. He loves concept art, watching manufacturing processes, creating artifacts in his shop and applying new technology to unique applications.